A world where we whisper with data
Data is everywhere telling its stories. We help top brands of the world listen to such stories and make insightful and beautiful decisions from them with the goal of global well-being.
Our Offerings
From marketing analytics, social media analytics, supply chain analytics to data analytics training, we help brands and organizations make better marketing and operations decisions.
Past clients and associations
Reviews
“I had the pleasure of collaborating with Dr. Swagato on a complex pricing & volumetric forecast project, and I am thoroughly impressed by his expertise and dedication. He demonstrated exceptional model fitment skills, accurately capturing the complexities of pricing dynamics. His professionalism and collaborative approach made working together both productive and enjoyable. I highly recommend Dr. Swagato to anyone seeking a talented data analytics expert who consistently delivers high-quality results”
Richa Dubey
𝐆𝐥𝐨𝐛𝐚𝐥 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 & 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐋𝐞𝐚𝐝𝐞𝐫 | Specializing in Insights, Innovations, and AI | Entrepreneur | 𝐄𝐱 𝐔𝐧𝐢𝐥𝐞𝐯𝐞𝐫
“Dr.Swagato is a highly skilled, knowledgeable and responsible partner for any analytics project. His teaching background is also incredibly helpful in communicating and making rather complex topics easy to understand.”
Siim Sainas
Social Measurement and Insights Manager, APAC, Google
-
Stopping the Leak: Proactive Customer Churn Modelling for a Subscription Retailer
At a Glance Client Profile High-volume subscription e-commerce brand The Challenge High customer acquisition costs were being offset by a sudden, unpredictable spike in subscription cancellations, reaching a 12% monthly churn rate. Our Solution Development of a machine learning churn prediction model using behavioral, support, and transactional data to identify at-risk customers before they cancel.…
-
From Guesswork to Growth: Optimizing Sales Forecasting for a B2B Tech Leader
At a Glance Client Profile Mid-market B2B Software as a Service (SaaS) provider The Challenge Highly volatile sales cycles, misaligned marketing spend, and a 40% margin of error in quarterly sales forecasts. Our Solution Implementation of a predictive, machine-learning-driven forecasting model integrating historical sales data with real-time marketing metrics. The Results 35% improvement in forecast…
-
Unlocking the Power of the Marketing Mix Model: An Alternative Guide
The Marketing Mix Model (MMM) is a vital tool in assessing marketing impact and optimizing budgets. It analyzes the “4 Ps” (Product, Price, Place, Promotion) and distinguishes short-term sales boosts from long-term brand building. Integration of external data sources like Google Trends, social media sentiment, and economic indicators enriches MMM’s predictive capabilities, enabling agile marketing…
Listen2Data Consultancy 